Blog Posts About Business Intelligence

Experience Umbrella

Gartner APPS Recap: Emotions Charge Experience

Think about the last time you had an excellent experience, whether that is online or in-store. What did that make you feel? Happy, engaged and satisfied are common words used when customers relate good interactions with businesses. Now think about a time where you had a terrible experience with a company. When you got off […]
why ceos cannot be skeptical about budgeting for UX part 2

Why CEO’s Cannot Be Skeptical About Budgeting For UX – Part II

Halfway through 2017, savvy organizations are already laying the foundation for their 2018 strategies and building the budgets that will help them reach their goals. In Part 1 of this series we examined a few ways that UX research and design can be imperative for helping organizations succeed, despite the fact that many CEOs remain […]
Budget for UX

Why CEOs Cannot Be Skeptical About Budgeting for UX in 2018 – Part 1

With the role of technology becoming increasingly fundamental for business operations—both internally and consumer-facing—there has never been a greater need for quality user experience. Couple this with the fact that those very same technologies have empowered the modern user with higher expectations as well, and it should be clear that making the investment in UX […]
Data Analytics for Better UX

Top 3 Data Analytics to Track for Better UX

Businesses that hope to remain relevant must begin to leverage big data analytics to inform decisions that will foster greater user experience. Research firm Gartner reports that by 2020, customer experience will become the most significant competitive differentiator, outranking even price and product. But because there is so much information readily available, selecting the most […]
marketing and IT working together

6 Solutions for Bridging the Gap Between Marketing and IT on Your Next UX Project

As a business leader, you know how difficult it can be to reach a true consensus when pursuing new initiatives. While various departments within your organization are working towards one goal, there are bound to be disagreements from time to time. Not everyone will want to take the same path, or share your beliefs in […]
The newly released iPhone 7 and 7 Plus

4 Key Takeaways on the iPhone 7 Launch for Business Leaders

In many ways product launches from Apple, like the iPhone 7, can be seen as the zeitgeist that propels the user experience today. On one hand, the company can be seen as an innovator, introducing design changes and new features that affect how every one of us interacts with (or comes to expect to interact […]

6 Enterprise UX Statistics Business Leaders Should Know

For enterprise companies, generating revenue is only one part in the formula for increasing earnings. Cutting costs and increasing the productivity of employees, for instance, can be equally valuable However, integrating technology just for technology’s sake can be counterproductive. Applications, intranets and portals, for instance, can be instrumental in helping today’s enterprises succeed. But if […]

An intranet Can Be Your Secret Weapon: How to Get Employee Buy-In

Business executives within large organizations know how difficult it can be to get numerous departments firing on all cylinders toward a unified goal. Issues such as disseminating critical information, collaborating on interdepartmental projects and mitigating downtime get more difficult as companies grow. Add in the amount of time spent on essential administrative tasks that don’t […]

The Top Five Ways Business Intelligence Can Transform Operations

In today’s saturated, highly competitive business landscape, great instincts are no longer enough to sustain success over the long term. Having a good feel for decision-making is certainly an advantage, but with so many sources of information available, to stay competitive organizations must be able to access and interpret that data in real-time. In fact, […]

How Big Data Visualization Can Improve Business Decisions

Success in business can sometimes come from making a good decision at an opportune moment based on intuition alone. However, organizations that enjoy sustained success typically reach conclusions based on research and empirical evidence. In the business community, big data is frequently touted as the deep mine from which such informational “diamonds” are extracted—but many […]
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