Blog Posts About Digital Strategy

5 key digital trends for successful businesses

5 Key Trends Driving Business Success in the Digital Marketplace

  In mid-June, online retail giant Amazon made waves in the business world when it was announced that the company would be acquiring grocery chain Whole Foods for a staggering $13.4 billion. This deal is representative of a larger shift in global business, away from traditional brick-and-mortar locations towards a more robust digital marketplace. As […]

Tackling the IT Talent Deficit With Strategic Resourcing

One of the most pressing challenges for businesses—from small and mid-sized to the Fortune 500—is a dire lack of talent in the IT field. Organizations in every industry are experiencing a severe hiring crunch as they attempt to fill crucial technical positions. In fact, in a recent survey of IT leaders conducted by InformationWeek, 88 […]

Effective Website Redesign: Time to Stop Putting it off

The buying journey for customers in both the B2B and B2C spaces has changed radically in the last few years. In the past, consumers would visit brick-and-mortar locations to research retail products or meet face-to-face with a business to hear an introductory sales pitch for services. Today, however, a significant portion of purchase research is […]

Common-Sense Strategy: What Digital Assets Do You Need to Reach Your Business Goals?

Part of the critical thinking process involves evaluating your goals and then looking at the reality of your assets. Consider your business goals first and foremost, then look at what it’s going to take to meet your goals … in short, focus on your requirements before getting romanced by “features.” So what are you trying […]