Blog Posts About Mobile

3 reasons why your app users aren't coming back

3 Reasons Why Your App’s Users Aren’t Coming Back

With every passing year, it becomes more apparent that we are living in a mobile-first world. In 2017, there are anticipated to be 197 billion mobile app downloads, up from 149.3 billion just one year ago. By 2021 that figure leaps to nearly 353 billion. These app downloads now account for a majority of time […]
mobile-app-freemium-model

4 UX Tips To Help You Capitalize on the Freemium Model

Over the past several years there has been a seismic shift in the way that consumers access the Internet. After decades of supremacy, desktops were supplanted late in 2016 as a majority of Internet traffic came from mobile devices for the first time. Driving this change is the mobile application market. This year, mobile applications […]

Taking a Look Back at Our 2016 Mobile Application Trends Forecast

At the beginning of 2016, we highlighted six key trends likely to emerge around mobile applications this year. Now that the summer is over and there is a clearer picture about how the year will unfold, we’ll take another look at those predictions to see whether or not they hit the mark. Here are the […]

4 Ways to Get Ahead of the Curve in Enterprise UX

Any business that utilizes an internal portal, intranet, or application strives to achieve a seamless and intuitive user experience to ensure personnel can improve communications, mitigate downtime and accomplish tasks more efficiently. Because the impact of UX for internal business needs derives its value from workforce optimization, the stakes to achieve a superb experience increase […]

Mobile Strategy: Metrics that Determine and Boost Your ROI

According to Internet Retailer, mobile commerce grew nearly three times faster than e-commerce in the United States in 2015. Additionally, U.S. mobile commerce itself grew to $104 billion this year, a 38.7 percent jump from 2014. There remains little doubt that consumers increasingly turn to their tablets and smartphones to make their purchases, which should […]

Five UX Tips to Optimize Your Mobile Strategy

We’re living in a mobile-first world. The proof is in the data, aggregated by Smart Insights. Its 2015 report spoke to the increasing significance of mobile devices in business, commerce and lifestyle, demonstrating a clear need for businesses to increase their emphasis on this booming platform. Some of the most easily seen components of their […]

UpTop Featured as Top Mobile App Developer in Seattle

Clutch, a Washington D.C.-based B2B research firm that identifies top service providers and software solution companies recently published its second annual report highlighting the top Seattle-based digital agencies, web designers, and mobile app developers. Companies were evaluated based on their experience, market presence, and most heavily, client satisfaction. The research leverages Clutch’s Leaders Matrix Methodology which maps each company based […]

Responsive Website vs. Mobile App: What is best for the user experience?

Responsive websites are designed to be easily read and navigated across a variety of devices and platforms. Put simply, responsive design is a “one-size-fits all approach” when it comes to your website. However there are many benefits that come with a responsive website, which leaves several companies to question whether they need a mobile application […]

IoT Marketing Strategy: Designing Success for your SMB

It’s noon. You’re famished. You head outside to find some lunch, but you can’t make up your mind about where to eat. All of a sudden your phone vibrates. It’s an alert from the sandwich shop to your right. You haven’t been there since you called in an order for a pastrami sandwich last month. […]

eCommerce Best Practices – Are You Ready for 2016?

The 2015 holiday shopping season hit a new high this year with online sales that reached over $105 billion (a whopping 9 percent over 2014) according to the National Retail Federation. This number greatly exceeded Adobe Digital Index’s (ADI) “2015 Holiday Online Shopping Predication,” of a record $83 billion in online sales. With the influx […]