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5-Business-Problems-Solved-by-UX

5 Business Problems Solved by UX

When scaling a business, it’s important to identify inefficiencies in your operations and sales performance early on. Unfortunately, many organizations don’t know where to begin when assessing their short and long-term business needs while learning from, and avoiding, costly mistakes. User experience (UX) design can provide several benefits to companies who are looking to improve […]

3 Examples of Business Problems Solved by UX Design

Until recently, everyday objects and business tools were defined by technology, and technology was largely determined by engineers. Consider the telephone. From Alexander Graham Bell’s first experiments, up until the moment Steve Jobs entered the scene, telephone design meant making the product look attractive – and little more. For most of human history engineers have […]

Design Social Media Chatbots to Improve Sales Team Success

Innovation and automation have become guiding principles for agile businesses looking to inject disruptive technologies into their workflows. One such disruption that has proven to be a game changer in recent years is the Artificial Conversational Entity, otherwise known as the chatbot. While AI-driven technology is not a new concept, businesses have found much more […]

7 KPIs to Measure the ROI of UX Design

UX design plays a vital role in the overall success of your website or software application. It’s not uncommon then that companies put a large number of resources into developing UX that is both highly functional and innovative for their user base. However, how do you know if you’re seeing a positive ROI when it […]
Growth Hacking that creates great UX

Growth Hacking That Creates Great UX

To some entrepreneurs, growth hacking sounds like short-term, get-rich-quick business planning. But it’s definitely more than that. Growth hacking means more than obsessively focusing on increasing the number of users your product has. Although this remains a defining feature of the growth hacking strategy, it doesn’t work unless you put plans in place for keeping […]