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Sharing insights on design and technology

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5 Must-See Ted Talks on Design for Business Leaders

Whether you’re leading your organization’s marketing department, the head of IT or making leadership decisions in another role within your enterprise, it pays to look at the challenges you face on a daily basis through the lens of a designer—particularly when you consider the surge in technological tools being integrated into your operations year after […]
A business team debating.

3 Reasons a UX Team Should Judge Your Company’s Internal Debates

In an enterprise setting, very few decisions ever get made unilaterally. This is especially true when it comes to building applications, designing a website, portal or intranet. C-level executives will certainly want to put their seal of approval on the project. So will your marketing department. Your sales force will likely have an opinion, in […]

Congratulations to Belkin for Linksys Velop Success

UpTop would like to sincerely congratulate Belkin and its Linksys® brand for the recent overwhelming critical success of their new Velop™ Whole Home Wi-Fi system. This critical success includes winning the coveted Best of CES 2017 in the Networking Products category from PC Magazine™, among others. Velop™ is the type of “user first” product that UpTop appreciates and […]

Emerging Tech Underscores the Importance of UX Testing

Even UX is subject to the primary tenet of evolution—survival of the fittest. After years of experimentation in web design, industry standards and best practices have been firmly established and accepted by a majority of developers and designers. Even mobile, which is a relatively new interface by comparison, leaned on a set of OS-reinforced design […]

Five Emerging Trends to Watch for in 2017

Over the past year, the world of design has undergone an incredible transformation with the emergence of new trends in web design and development. The growth of augmented reality and virtual reality has given users an entirely new way to see and interact with their devices. Mobility was again a high priority, with wearable devices […]
nielson Norman group ux conference

The Inside Scoop on the Nielson Norman Group London UX Conference

Nielson Norman Group (NNG) has been pioneering the field of user experience research for nearly 20 years. The organization hosts annual seminars around the world for individuals interested in honing their skills, keeping up with the latest industry trends and offers astute attendees the potential to earn valuable certifications in a variety of specialized fields. […]

UX Design Process: AWB’s Ready to Rumble Competition

In our weekly meetings, the UX team kept talking about wanting to do work that mattered (charity-based, pro-bono, etc.) … something that went a little beyond our day-to-day work. We were also looking for a project the entire team could collaborate on, which we don’t get to do very often. When one of our designers noticed […]

Design and Distraction—Key Takeaways from Tristan Harris’ TED Talk

Based on the results of a recent survey created by financial management company Think Money, we’re going to need to add a new page to our 12-month calendar to make up for all the productivity lost due to distractions in the workplace. Respondents to the survey indicated that they become distracted for 759 hours every […]