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UX Design

Conversational UI Offers a Next-Level UX

User onboarding is a delicate process. It is one of the first places where developers get to showcase their skills and demonstrate how well they can serve users’ needs. It’s also where the vast ma...

UpTop Team

API Integration, Development, UX Design

Do API Integrations Improve the User Experience?

If there is one major difference between 21st-century products and those of yesteryear, it’s the focus on user experience (UX). In the past, manufacturers expected consumers to learn how to use thei...

UpTop Team

UX Design

Hits and Misses in 2018 UX Design

2018 has been a pivotal year for businesses looking to improve their user experience (UX) design. As advanced technologies become more readily available, companies have been able to create intuitive a...

UpTop Team

UX Design

Upgrading User Experience with Conversational UX

The concept of using virtual assistants and chatbots on business websites and social media platforms is becoming less of an option and more of an expectation. Companies now actively use these tools wh...

UpTop Team

CX, UX Design

Why UX Will Make or Break Your Business

User experience might be the most underrated part of growing a successful business. Far too many companies treat it like an afterthought, rather than a primary goal. And this is to their detriment. Su...

UpTop Team

5 key digital trends for successful businesses

Digital Strategy, eCommerce, Enterprise

5 Key Trends Driving Business Success in the Digital Marketplace

In mid-June, online retail giant Amazon made waves in the business world when it was announced that the company would be acquiring grocery chain Whole Foods for a staggering $13.4 billion. This...

UpTop Team

Design Thinking, UX Design, UX Research

UpTop’s UX Discovery Workshop

Our UX team recently conducted a 3-day Discovery Workshop for a client in the healthcare industry. Their company was using an analog process for their clients’ paperwork; thus, we were tasked with f...

UpTop Team

Enterprise, Legacy Systems, UX Research

Why Discovery Matters: Updating Legacy Systems Within Enterprise UX

As a business grows and the needs of employees and customers change, it is important to understand that the organization’s internal system is not a one-time project that can be checked off the to-do...

UpTop Team

Design Thinking, UX Design, UX Research

Prototyping in UX: When, How, and Why

In 2018, the rockets will fire and NASA’s next generation Space Launch System will fly off into space, marking the start of a new generation of spaceflight. However, its journey begins six years ear...

UpTop Team

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Conversational UI Offers a Next-Level UX

Do API Integrations Improve the User Experience?

Hits and Misses in 2018 UX Design

Upgrading User Experience with Conversational UX

Why UX Will Make or Break Your Business

UpTop’s UX Discovery Workshop

Why Discovery Matters: Updating Legacy Systems Within Enterprise UX

Prototyping in UX: When, How, and Why

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