An Excellent User Experience Requires UX Design Services

Connecting the Pieces of Your User Experience

A good user experience (UX) goes beyond providing a checklist of features. It spans all aspects of a user's interaction with your business, which can include multiple disciplines, such as graphic design, marketing, interface design and engineering. These segments must all work together seamlessly to create a positive experience and meet your users' needs.

UpTop’s user experience design team utilizes lean UX methodologies that will enable you to optimize, ideate, and execute your vision. We help you connect all the pieces to develop a design strategy that will meet your user needs and drive your business forward.

Key Benefits

Trust. Thoughtful design shows that you care about your users
Ease. Customers return to digital experiences that are easy to navigate
Engagement. Users will be more motivated to interact with your content
Loyalty. Good UX retains customers and stimulates word-of-mouth
Efficiency. The UX design process reduces development costs and wasted resources

UX Design Deliverables

UX Research

Information Architecture

User Stories

Usability Testing

Story Boarding

Content Strategy

Wireframes

Prototypes

Visual Design

Success Stories: UX Design

Southwest Airlines

12 weeks from design to launch—Southwest’s California Millions web app and backend awarded 50,000,000 Rapid Reward™ points without breaking a sweat. End-to-end contest management (we even completed their taxes).

OYO

A mobile and desktop redesign that up-leveled the customer experience from Search to Booking for one of the fastest growing hotel chains in the world.

JAMS

Designing a centralized platform for a leading alternative dispute-resolution company whose users include judges, attorneys, and case managers.

Southwest Airlines

OYO

A mobile and desktop redesign that up-leveled the customer experience from Search to Booking for one of the fastest growing hotel chains in the world.