Blog Posts About eCommerce

Employee-facing Mobile Applications: Four Questions to Ask First

As the dust from Black Friday settles, a clear trend has emerged: retail businesses that focused their sales efforts on mobile users were greatly rewarded. According to Newsweek, mobile shopping accounted for over a third of all online shopping, up 6 percent from last year. The article also revealed that apps from retail giants like […]

4 Tips on How to Avoid the Consequences of a Poor eCommerce User Experience

Ghouls and goblins aren’t the only things spooking businesses this Halloween; a bad eCommerce customer experience can be just as scary. Some 57 percent of consumers will abandon a site that takes more than three seconds to load and, subsequently, take their business to a competitor, according to a study from Mobify. Eighty percent will […]

Who’s Minding the Store? The Importance of eCommerce User Experience

Traditionally, brick-and-mortars have focused on presenting their storefronts in a favorable light. They work to ensure signage is easy to read and that it clearly marks their location. They design window displays to be aesthetically pleasing and showcase popular offerings and special promotions. And, they task employees with ensuring the insides of their shops are […]

Six UX Design Stats That Might Surprise You

If you maintain a company website or offer a web or mobile application to customers as an engagement tool or to your employees for collaboration, you are probably aware of just how critical UX design is in the online world today. As user expectations for a seamless, simple experience continue to grow—especially for products or […]

Mobile User Experience Design Must Be Part of Your Ecommerce Strategy

For years, creating a top-notch ecommerce user experience (UX) was primarily about creating a simple, intuitive desktop website. While desktop site design and functionality remain paramount for businesses with an online presence, today’s companies must also consider the importance of creating a robust mobile strategy with a high-quality user experience via a custom application, a […]
adaptive-design

Adaptive design or progressive enhancement?

A lot of business blogs will suggest that you start your web development conversation by deciding whether you need to build either a responsive or an adaptive website. There’s some confusion inherent in asking that question, as responsive and adaptive design aren’t opposites. Responsive means creating a site that works well and looks good on […]
much-ado-mobile

Much ado about mobile

U.S. consumers will make 29 percent of their online purchases (excluding food and travel) via smartphones and tablets in 2014, according to Forrester Research’s report US eCommerce Forecast: 2013 To 2018. That’s a notable jump from last year’s 21 percent. And mobile-generated sales (excluding food and travel) are expected to reach $86 billion this year — […]
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