Blog Posts About UX Design

3 Examples of Business Problems Solved by UX Design

Until recently, everyday objects and business tools were defined by technology, and technology was largely determined by engineers. Consider the telephone. From Alexander Graham Bell’s first experiments, up until the moment Steve Jobs entered the scene, telephone design meant making the product look attractive – and little more. For most of human history engineers have […]

7 KPIs to Measure the ROI of UX Design

UX design plays a vital role in the overall success of your website or software application. It’s not uncommon then that companies put a large number of resources into developing UX that is both highly functional and innovative for their user base. However, how do you know if you’re seeing a positive ROI when it […]
Growth Hacking that creates great UX

Growth Hacking That Creates Great UX

To some entrepreneurs, growth hacking sounds like short-term, get-rich-quick business planning. But it’s definitely more than that. Growth hacking means more than obsessively focusing on increasing the number of users your product has. Although this remains a defining feature of the growth hacking strategy, it doesn’t work unless you put plans in place for keeping […]
Hits and Misses in 2018 UX Design

Hits and Misses in 2018 UX Design

2018 has been a pivotal year for businesses looking to improve their user experience (UX) design. As advanced technologies become more readily available, companies have been able to create intuitive and user-friendly layouts while intelligently adapting to their user’s needs. While many companies have taken advantage of new design principles to build a better UX […]
How to get started with UX

How to Get Started with UX

User experience (UX) is no longer an optional component of a larger branding initiative — it’s a necessary aspect of business survival. The UX design process is an almost scientific approach to understanding customer behaviors and using that data to create unique, engaging solutions that convert sales and create long-term brand ambassadors. Intimidated yet? You […]
What’s Ahead for IoT and UX Design

What’s Ahead for IoT and UX Design

The Internet of Things (IoT) is here, but it has not yet matured into a mainstream technology. As one of the biggest emerging trends in the technology world, it’s only a matter of time before enterprising problem-solvers address and correct the biggest challenges standing in IoT’s way. Many of these problems represent significant shifts in […]

Upgrading User Experience with Conversational UX

The concept of using virtual assistants and chatbots on business websites and social media platforms is becoming less of an option and more of an expectation. Companies now actively use these tools when interacting with their customers and engaging them in conversations. Natural-language interactions have become an essential part of the development of smart applications […]

How To Improve Your Cross-Functional Team Communication

Reinforcing effective cross-functional communication Regardless of the size of your organization, effective cross-functional communication is vital to ensuring your departments can work together as a cohesive unit. It can be common, however, for many businesses to experience levels of tension as individual team members subconsciously favor their departmental interests over the bigger-picture needs of the […]
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[WEBINAR] Let’s Solve Your Five Biggest User Experience Problems

The panel we assembled: Leigh Allen- Aredondo, Head of User Experience, Spruce Up and Host of Podcast UX Cake Michael Woo, UX Manager, UpTop Craig Nishizaki, Sr. Director of Business, Design, and Development at UpTop Key themes that we covered: Having the right mindset when making user experience decisions  Effective communication between cross-functional teams, management, […]

[Infographic] Who is responsible for digital addiction?

We live our lives consumed by screens We spend an average of 10 hours and 39 minutes per day looking at a screen. And as I type this, I realize that I might be above average, between 8 hours of working on a computer per day, my cell phone, filming videos, and watching tv/movies when […]