Blog Posts About UX Design

Prototyping in UX: When, How, and Why

In 2018, the rockets will fire and NASA’s next generation Space Launch System will fly off into space, marking the start of a new generation of spaceflight. However, its journey begins six years earlier. In 2012, NASA began wind tunnel testing the initial designs of the vehicle. Did NASA begin with a full-scale build of […]

UpTop’s Ideal UX Process

No one day at a design agency is the same, especially here at UpTop. Every project that comes in is different, and every client is unique. Requirements, timelines, and budgets swirl like the wind. You can imagine why it’s so difficult to practice an ideal UX process, when the only constant is change. Despite all […]

Proving the Value of UX Design

Using a website or application that has been optimally designed based on user experience (UX) is like a breath of fresh air for users typically encumbered by poorly designed platforms during their online hunts for information. Yet, until they experience the ease of use brought about by UX design, Web surfers may be oblivious to […]

Seven UX Design Tips to Increase Conversions 

It takes more than just an IP address and clean landing page to grow your business on the web. These days, anybody with an idea or product to sell, and a beginner’s knowledge of web hosting and design, can launch a website—and effectively, a new business—in a few hours’ time. With all the clutter and […]

UX Designers: How Mindfulness Relates to the UX Process

Mindfulness is a modern practice with roots tracing back to early Buddhism. It is a form of meditation in which you focus solely on your breathing but make note, in a non-judgmental way, when your mind begins to wander. Practicing mindfulness has been said to reduce stress, as well as provide better focus and clarity […]

Accessibility Design—Optimizing the Digital Experience for Everybody

When designing a website, the first thing to take into account is one of the most basic: is my website accessible to a variety of users? Accessible design is defined as a design process in which the needs of people with disabilities are specifically considered (these typically include aesthetic features like font size, button colors […]

Talent Spotlight on Thomas Wu, UX Designer

Talent Spotlight is a regular feature profiling the employees of UpTop. See the Talent Spotlight archive for more profiles. What is your role at UpTop and what projects do you work on? I’m a UX designer and I mostly work on business intelligence tools for Microsoft. They are a combination of data visualization, user interface design […]

5 Suggestions for Spring Cleaning Your Website’s User Experience

As the temperatures begin to warm and we emerge from our metaphorical burrows, many of us embark upon the annual tradition that is spring cleaning. Your business should take this time to reflect and tidy up its website as well. As we all know, consumers are increasingly heading online to search for goods, services and […]

Is Your eCommerce Website Working for You?

The importance of your website in relation to business strategy cannot be understated in today’s digital economy. Potential customers will look to your website for evidence of trustworthiness, competence, superior products and services. Is your company doing all it can to optimize the user experience? Take this quiz to see how well you rank!  To […]

Mobile Application Trends to Watch in 2016

2015 was a watershed year for mobile devices. In retail terms, this was the first year that a majority of Black Friday purchases were made using mobile devices, accounting for a one-day total of $583 million, according to Adobe. Businesses are beginning to acknowledge the mobile dependency trends and are beginning to apply them to […]